Any automotive engineer knows that specifying the correct material is vitally important to the production, performance, durability and cost-effectiveness of a vehicle or component.
March 7, 2024
In case you ever had the experience of driving a battery electric vehicle (BEV), chances are high that you might have thought: “this could be better”. Well, you are right, probably it could.  
December 21, 2023
Productivity and efficiency are core elements of any high-performing business. KPIs like SoW and downtime within a large volume, automotive production line are critical to its successful operation. Why?…
February 1, 2024
You might wonder why the steel industry, would go through the hassle of developing an electric vehicle to show the value of steel?
July 13, 2023
In today’s world, sustainability is much more than a mere trend. It has evolved into an environmentally conscious way of thinking, acting and living. Now, if we look at the electrification of the automotive…
December 22, 2022
Steel E-Motive is a vehicle engineering program from WorldAutoSteel which is developing virtual concepts for two fully autonomous and connected electric vehicles designed for mobility as a service (MaaS)…
December 1, 2022
“Rubbish in rubbish out!” This phrase originated in the 1970’s when computers were first used in Universities, today it can be associated with forming or crash simulations and relates to the importance of…
September 20, 2022
So far I have been looking at EVs like a typical consumer: judging performance based on easily accessible, public information. But is this enough to make a proper choice? Since my work allows me to know much…
June 10, 2021
In my previous blog I explained that in order for me to choose an EV as my next car, it would have to be safe, comfortable, reliable and affordable. And I am not the only one. Studies show that the main…
May 25, 2021
Buying a new car is fun, but not always easy. In the past decade the number of different models coming to the market has been overwhelming. And apart from different shapes and sizes, the number of options…
May 4, 2021
In the 10+ years I have been working with automotive steels, responsible for both introducing new products, but also understanding what grades customers are looking for, I have often heard stamping engineers…
April 16, 2021
In previous blogs I have described the drivers for a focus on sustainability in the Automotive value chain and the specific challenges that these bring for steel. In this blog I want to discuss measurement…
May 27, 2020
Companies are increasingly disclosing carbon performance and one globally recognised platform for this is CDP Worldwide. Carbon disclosure is important because it demonstrates openness and transparency while…
April 30, 2020
A rapidly changing market Seismic shifts are being felt in the automotive industry at the moment, as the sector works to make its products and its practices more sustainable for the future. This is having…
November 12, 2019
In my last blog I referred to the stark warnings in the latest Intergovernmental Panel on Climate Change (IPCC) report on global warming and how Tata Steel has driven sustainability in the automotive value…
May 13, 2019
Automotive Born