Energy5 relies heavily on research before and during the implementation process, including site surveys and extensive product research. This enables the company to offer customized solutions and thereby differentiate itself in the market. Access to the highest quality materials, the desire to secure the supply chain at the right level and the ability to establish alternative sources of steel are key issues for Energy5's manufacturing operations. Additionally, ZM (zinc-magnesium-based) steel is a key selling point, as steel quality and long-term corrosion resistance has become a critical issue for their customers. As a result, Energy 5 needed a new steel supplier with whom they could not only rely on excellent product quality and service, including participation in testing, but also build a secure, long-term partnership.

While implementation challenges are a part of the process which the sides can cooperate on, the response of the market and relevant consumers may vary. Key to navigating these challenges is monitoring products made from the new material and obtaining customer feedback. The collaborative atmosphere with Tata Steel fosters trust and openness, contributing to the establishment of long-term relationships and the discovery of effective solutions.